Tuesday 18 June 2013

OMG: 'Yeh Jawaani Hai Deewani' earns Rs 164 crore in just 17 days

OMG: `Yeh Jawaani Hai Deewani` earns Rs 164 crore in just 17 days

According to the trade, 'Man of Steel', 'Fukrey' and 'Ankur Arora Murder Case' have managed to register average numbers

It was unarguably a decent weekend at the box office. While last Friday's release 'Fukrey', 'Ankur Arora Murder Case' and 'Man of Steel' continue to draw in the crowds, the Ranbir Kapoor-Deepika Padukone starrer 'Yeh Jawaani Hai Deewani' continued to rule the roost.

With 750 screens, The Superman film raked in Rs 17. 25 crore while Farhan Akhtar and Ritesh Sidhwani's production collected Rs 10 crore over the weekend. 'YJHD' earned Rs 13 crore, bringing its total to Rs 164 crore in just 17 days.

Distributor Sunny Khanna says, `The expectations from 'Man Of Steel' was great when the first promo had released. If you follow the trend, Superman has never been a great franchise in India.

Fukrey is a decent film, which has grown with word of mouth, which is proved by its collections over the past few days, In fact 'Yeh Jaawani Hai Deewani' is still standing tall and pulling in good numbers with its 940 screens. `

According to exhibitor Girish Wankhede, despite the India-Pakistan cricket match, it has been a decent week at his theatre.

He says, `'Man of Steel' clocked in 40 per cent occupancy, whereas Fukrey stood at 50 per cent. 'YJHD' has a great repeat value. The film is scoring on its music. The other Hollywood release from the week before, Now You See Me has garnered good numbers with 55 per cent occupancy. `

Trade analyst Suniel Wadhwa too is upbeat about the collections from all the releases.

He states, `'Fukrey' garnered Rs 9. 50 crore on its opening weekend. However, it failed to show a jump on both Saturday and Sunday as the heavy rainfall in Mumbai affected the footfall in theatres. The film did good business in Delhi, Punjabi and UP. `

However, according to Wadhwa, the superhero film failed to take off from the impressive numbers left behind by 'Fast and Furious 6'. `Coming from Christopher Nolan, the expectations around the film were very high.

However, 'YJHD' has remained the film that is most preferred by the audience. It just needs a further Rs 12 crore to become the second-highest grosser after Aamir Khan's '3 Idiots'. `

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